Responsibilities:
General Manager, Jack of All Trades and even a Master of a Few
Since All Web Promotion began in 1999, Michael has written a book titled, “A Beginner's Guide to Search Engine Placement and Ranking.” He also created a video tutorial for Yahoo! Store website design. Plans were under way for an updated second book, but his continuance in having more children takes up his free time. So rather than write a book, he obtained his A+ Certification and learned how to fly a plane.
Michael actually spends most of his time learning all he can about search engine marketing and makes sure the rest of the staff are well informed and up to date. He’s always trying to talk to clients and always looking for ways to improve our ability to satisfy client needs and goals. This led to the creation of the website design department, after hours support and website monitoring. You can find him at many of the search engine strategies seminars and other marketing/design seminars.
Favorite Pastimes
- Flying and working on his instrument rating.
- Wardriving to save money on Internet access.
- Watching Reality TV Shows.
- Spending time with his wife and five kids.
- Bartending at his in-laws tavern.
Fun Facts To Know
- His son is the only person willing to fly with him voluntarily. Even his father-in-law, an ex-military paratrooper won’t go up with him.
- In college, He blew up the electrical system in a brand new car while installing a CB Radio.
- Michael can type faster with his two index fingers than most people can type using all fingers.
- Previous jobs include working on a purebred cattle farm, volunteer firefighter, selling pagers out of a briefcase and even a licensed Private Investigator. (This explains his dark side)
Favorite things to Collect
- Bobbing head dolls from the 1960's.
- Old table cigarette lighters.
Favorite Quotes
- All Web Promotion: "Turning your dreams into reality and ensuring your reality is found" - © Michael Roebuck, July, 2006
- "To Thine Own Self Be True" - Hamlet - William Shakespeare
How did he get the job?
While Marketing Director for Badge-A-Minit, he found out how difficult it was to get search engine positions for the company website. Seeing that others might have a need for this type of service, with the help of his dad and brother, the company was conceived and the rest is history.
My most recent Yahoo! Baby imported from China (Jan 2006)
My other Google Baby in Mexico (Feb 2006)
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